How to Market to Millennials vs Other Generations - Best Webhosting

ULTRAFAST, CHEAP, SCALABLE AND RELIABLE! WE STRONGLY RECOMMEND ACCU WEB HOSTING COMPANY

Watch E-commerce Roberto Blake Video: How to Market to Millennials vs Other Generations.
How to Market to Millennials and Generation Y
Marketing to Millennials is a challenge for many businesses.
Millennials often called Generation Y, are a demographic currently between 18 and 35 years old. Their values and the media they interact with tends to be different than that of the previous generations.

You have to understand the Millennial Mindset if you want to market your business to millennials effectively. The Millennial Mindset can be used to identify how millennials consume content and what drives their buying decisions.

Millennials tend to care about influencer marketing more than PPC advertising when it comes to buying decisions. They look up reviews from trusted authorities.

Marketing to this generation is very different than marketing to other generations based on their values, the types of media they consume and who they are influenced by.

Millennials don't value establishment media, they don't have a favorite news anchor, or even a favorite newspaper or radio host. They have favorite bloggers, youtubers and websites and podcast. Understanding what and who Millennials value and where they are engaged and how they consume content is essential to marketing to them effectively. You have to ask "Why will a Millennial care about my business and what I have to offer?"

A key difference between Millennials and Baby Boomers is what media they value and how they value it. If you tell a Baby Boomer you wrote a book... on the internet... they won't take you seriously. But if you have it in print, even if it has zero sales, they will think you're something special.

You can have 1 Million Subscribers on YouTube and it might not matter to some Baby Boomers, but if you are on the local news station you're a rock star!

The Gap with Generation X is not as wide. Both Generation X and Millennials enjoy Medium Form Content, such as blogs and YouTube videos. They overlap in social media platforms like Facebook, LinkedIn Twitter and Google Plus. Both Generations value the online buying experience heavily.

Understanding the context of marketing to these demographics and their key differences is going to really help you scale your business and go deep on engagement with them, while building strong execution strategies.

Like My Content? Subscribe for More Awesome!
https://youtube.com/subscription_center?add_user=robertoblake2

Get CREATE AWESOME Shirts!: http://goo.gl/lsr8uY

Support My Channel via Patreon!
http://www.patreon.com/robertoblake

Support My Channel By Shopping on Amazon!
http://www.amazon.com/?tag=robertoblaked-20

2017 MY YOUTUBE SETUP (Affiliate)
https://kit.com/robertoblake/youtube-setup-2017

TUBEBUDDY: http://tubebuddy.com/awesome

Recommended Web Hosting (affiliate)
Blue Host http://goo.gl/or3zpx
1and1 http://goo.gl/el9jPo

Follow Me Online!
My Graphic Design Portfolio http://robertoblake.com
Learn Graphic Design on My Blog: http://robertoblake.com/blog
Follow Me on Twitter: http://twitter.com/robertoblake
Like Me on Facebook: http://facebook.com/robertoblake2
Checkout My Instagram http://instagram.com/robertoblake
Flickr Photos: http://flickr.com/photos/robertoblake

Published: Sunday, September 1, 2019 8:59 AM
Category: E-commerce Roberto Blake

85 Views

Related Videos

Popular
Why Millennials Are Awesome: Next Gen Summit

by Best Webhosting Added 6 years ago 101 Views / 0 Likes

Why Millennials Are Awesome: Next Gen Summit Attend Next Gen Summit 2016 http://goo.gl/yomxI8 This short video was shot at the Next Gen Summit in Austin Texas during summer of 2015. It's a short film expressing what is truly amazing about this young generation of Entrepreneurs and Creatives and how they are changing the world for the better. There are so many narratives and stereotypes around millennials but this video captures the mindset, culture an
FSR 2.0, How Do Old GPUs Perform? 8 GPU Generations Benchmarked

by Best Webhosting Added 2 years ago 29 Views / 0 Likes

Support us on Patreon: https://www.patreon.com/hardwareunboxed Join us on Floatplane: https://www.floatplane.com/channel/HardwareUnboxed Buy relevant products from Amazon, Newegg and others below: Radeon RX 6400 - https://geni.us/CHWSm Radeon RX 6500 XT - https://geni.us/dym2r Radeon RX 6600 - https://geni.us/cCrY Radeon RX 6600 XT - https://geni.us/aPMwG Radeon RX 6700 XT - https://geni.us/3b7PJub Radeon RX 6800 - https://geni.us/Ps1fpex Radeon RX 68
Google Ads In-Market Audiences - In-Market Audiences Best Practices For Search, Display, and Video

by Best Webhosting Added 5 years ago 74 Views / 0 Likes

Check out our video for Google AdWords In Market Audiences - Google Ads In Market Audiences Best Practices For Search, Display, and Video. We go through what In-Market audiences are, how you can use them for search campaigns, how to target In-Market audiences for display campaigns, and more. You have the ability to reach new customers who are actively researching and comparing different products or services related to your business. You can use the In
Análise da Wix - App market

by Best Webhosting Added 3 years ago 40 Views / 0 Likes

Um dos motivos pelos quais amamos a Wix é o seu App Market: nele você encontra uma enorme quantidade de aplicativos, alguns desenvolvidos pela própria Wix, como o Wix Chat ou o Wix Bookings. Experimente de graça: http://www.tooltester.com/fora/wix-youtube Nossa análise: https://www.tooltester.com/pt/analises/wix-e-bom/?utm_source=youtube
Wix Review: App market

by Best Webhosting Added 3 years ago 41 Views / 0 Likes

One of the reasons why we love Wix is its App Market: you’ll find tons of apps, some developed by Wix themselves, like Wix Chat or Wix Bookings. Try it for free: http://www.tooltester.com/out/wix-youtube Our review: https://www.tooltester.com/en/reviews/wix-review/?utm_source=youtube/
Recensione Wix: App Market

by Best Webhosting Added 3 years ago 29 Views / 0 Likes

Una delle ragioni per cui amiamo Wix è il suo App Market: troverai innumerevoli app, alcune sviluppate da Wix stesso, come Wix Chat o Wix Bookings. Provalo gratis: http://www.tooltester.com/via/wix-youtube La nostra recensione: https://www.tooltester.com/it/opinioni/wix/
Análisis de Wix: App Market

by Best Webhosting Added 3 years ago 33 Views / 0 Likes

Una de las razones por las que amamos a Wix es su App Market: encontrarás toneladas de aplicaciones, algunas desarrolladas por Wix, como Wix Chat o Wix Bookings. Pruébalo gratis: http://www.tooltester.com/ir/wix-youtube Nuestra análisis (en inglés): https://www.tooltester.com/en/wix-adi-review/?utm_source=youtube/
Wix Testbericht: App Market

by Best Webhosting Added 3 years ago 31 Views / 0 Likes

Einer der Gründe, warum wir Wix super finden, ist der große App-Market. Sie finden dort unzählige Apps, darunter auch von Wix selbst entwickelte, wie Wix Chat oder Wix Bookings. Probieren Sie es kostenlos aus: https://www.tooltester.com/go/wix-youtube Unsere Rezension: https://www.tooltester.com/de/testberichte/wix/?utm_source=youtube/
Popular
How to Market Your Business in YouTube

by Best Webhosting Added 6 years ago 109 Views / 0 Likes

How to Market Your Business in YouTube http://youtu.be/JBLW3DILSaQ Marketing your business on YouTube is one of the best ways to monetize your YouTube channel. Most businesses don't understand how to effectively market themselves on the YouTube platform. YouTube is the second largest search engine in the world and largest free online video platform in the world, so marketing yourself and your business on YouTube is an important part of your overall st
Popular
How to Market Yourself | Dear Entrepreneurs 27

by Best Webhosting Added 6 years ago 120 Views / 0 Likes

Marketing Yourself Effectively is Something Many Struggle With Dear Entrepreneurs Episode 27 | Season 01 #SSSVEDA Vlog Every Day in April Many of you have watched me marketing and engaging in multiple platforms, maybe almost of all of them. Some of you have expressed concerns that I should focus on a few core platforms or task instead of so many things at once. The reality is that I am focused. I'm focused on the long game for the Macro and I'm focuse
Google Ads In-Market Audiences

by Best Webhosting Added 5 years ago 54 Views / 0 Likes

Check out our video about Google Ads In-Market Audiences where we cover how In-Market targeting works, why you should test In-Market audiences, and who should use them. They are one of the audience targeting options available through Google Ads for your Display campaigns, search campaigns, and video campaigns. Google AdWords In-Market Audiences have been available for several years now, and they have only improved over time as Google continues to impr
Popular
How to Market Yourself in the most Competitive Industries

by Best Webhosting Added 6 years ago 118 Views / 0 Likes

Marketing your company when you have no competitors is super easy. But what do you do if you're competing in some multibillion-dollar companies and you're in the most competitive industry ever? Today, I'm going to share with you how to market yourself in the most competitive industry. RESOURCES & LINKS: ____________________________________________ How to Do SEO in a Competitive Industry When You Have No Money [video]: https://youtu.be/wWiSShEGyHA How