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Watch E-commerce Travis Marziani Video: 7 Secrets to Starting a Successful Online Store.
Get Your Free Online Store Success Pack Here: http://www.effectiveecommerce.com/Esstarting/

1. Niching Down - like i said so many beginning entrepreneurs online store owners everything make a mistake and they don't niche down enough you really want to niche it down as much as possible. It's not enough to say your niche is women 35 to 50 that's

2. Create a Tribe - what you want to do and to take this even a step further is create your thousand true fans now this is an old Kevin Kelly article I believe and he said if you could get a thousand people that just love you love your brand love who you are your product whatever it is and are willing to give you $100 once a year just $100 and think about that that's not that crazy there's people

3. Influencers - and this is the age of social influencers our brains are wired they're wired to listen to leaders that's just where humans for primates that's part of what it is now the interesting thing about the internet is these leaders these thought leaders are down on Instagram they're now on Twitter they're now on all these locations

4. YouTube - and I think this is very powerful in fact it's so powerful you're watching a YouTube video right now and I'm willing to bet you trust me a little bit more than if you were just reading an article when you just read an article there's no personality behind it once

5. Product Listing Ads - Google Shopping ads if you have the money you have a little bit of a budget to spend I would start here at least at this point in my life I would start here it depends on what your product is but just to let you know so Google Shopping is right

6. Keep learning whatever you do keep learning it's this this is what's going to separate you from your competitors the fact that you're watching this YouTube video the fact that you're excited to learn about e-commerce this is the difference between I mean really us and the animals in a lot of ways but this is the difference between you and anyone else out there that's not being successful

7. Email Marketing - and you're probably doing email marketing wrong at least to some degree so let me give you some tips really quickly
1. Segments - you should be segmenting your list and you know what it's really easy to say this I know it's hard to do it I've only recently started doing it and it's already paid off and very happy I'm doing it so here's some segments

a.) New Emails so anytime someone signs up for your lead magnet or signs up on your website but hasn't purchased yet you put them in one bucket and the goal of that bucket is to sell them so maybe you have a discount ladder maybe you say hey I saw you just signed up here is your free DIY guide or here's your free

b.) Customers - so this is someone that's purchased from you but maybe hasn't we're done a repeat purchase yet you want to treat them different they're already know about your brand they're already well aware of what your company stands for they like your

c.) VIPs - these are people that either spent a lot of money with your company or they make repeat after repeat purchase so you want to treat them different if maybe they spent $250 last time

2. Abandoned Cart a lot of people don't do this very simple when someone goes to your website and they start to purchase and they get distracted but maybe they have a phone call or one of a hundred things send them abandoned cart email and you can send

Starting an online store is hard and in this video I want to share with you my top 7 ecommerce secrets. To watch the video click here or scroll down to see a quick overview of the list.

1. Niche Down
2. Create a Tribe
3. Influencers
4. YouTube
5. Product Listing Ads/ Google Shopping
6. THE BEST TIP (you need to watch to see this tip)
7. Email Marketing
Assume all links in the video & description are affiliate links and that by using them you are supporting the channel, so thank you!

Published: Monday, August 19, 2019 5:01 PM
Category: E-commerce Travis Marziani

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