Track Marketing Campaigns & Advertising Campaigns with Google Analytics Campaign URL Builder - Best Webhosting

ULTRAFAST, CHEAP, SCALABLE AND RELIABLE! WE STRONGLY RECOMMEND ACCU WEB HOSTING COMPANY

Watch Surfside PPC Video: Track Marketing Campaigns & Advertising Campaigns with Google Analytics Campaign URL Builder.
Discover how to track marketing campaigns and advertising campaigns using Google Analytics. I will go over how to use the Google Analytics Campaign URL Builder if you have never used it before, and how UTM tracking works. You are able to track specific campaigns for your business and tie them back to your social traffic, paid traffic, email traffic, and referral traffic. If you are having trouble tracking Facebook Ads campaigns, tracking Google Ads campaigns, and tracking conversions in general back to specific sources of traffic, this is the video for you. The Campaign URL Builder is a tool that allows you to add specific campaign parameters like source, medium, ad content, and campaign terms to URLs so you can track Custom Campaigns in Google Analytics.

Surfside PPC Article: https://surfsideppc.com/track-marketing-advertising-campaigns-google-analytics/

Video Table of Contents:

00:00 - Start of video covering the Campaign URL Builder
01:00 - Track Facebook Ads Campaigns into your Google Analytics account
02:15 - Build URL Parameters in Facebook Ads
08:00 - Track Google Ads Campaigns into your Google Analytics account
15:05 - How to Use the Google Analytics Campaign URL Builder

Google Analytics Campaign URL Builder: https://ga-dev-tools.appspot.com/campaign-url-builder/

In the case you are just getting started with conversion tracking, I have some helpful videos below for Google Ads and Facebook Ads. PPC Advertising channels have made it much easier to track your conversions so you can understand all of the key actions happening on your website. Then, if you are tracking key performance indicators like sales, leads, bookings, calls, and more, you can learn about the sources of traffic that are driving meaningful results to your business.

Google Ads Conversion Tracking: https://surfsideppc.com/google-ads-conversion-tracking/

Google Ads Conversion Tracking With Google Analytics - Track Forms, Clicks, and Transactions: https://www.youtube.com/watch?v=rH6YQ2MbX30

Google Ads Google Analytics Goals Conversion Tracking: https://www.youtube.com/watch?v=4_2Zo8tZ50M

Facebook Ads Pixel and Conversion Tracking: https://www.youtube.com/watch?v=WvOYTeOO2rQ

Shopify Conversion Tracking: https://www.youtube.com/watch?v=vTGPcdUshRw

For this specific video, I will be going over 3 separate examples. The first will cover how to track Facebook Ads campaigns into your Google Analytics account. While you can separate your Facebook social traffic and Facebook Ads traffic in Google Analytics, you need to create custom URLs with UTM Parameters in order to understand your top performing campaigns, ad sets, and ads.

After that, I will go over how to track your Google Ads campaigns directly into Google Analytics. With Google AdWords, it is much easier because you just need to link your 2 accounts. Once you link your Google Analytics and Google Ads accounts, you will have auto-tagging enabled and you can track every little detail. That will help you understand exactly how your campaigns are performing.

Last but not least, I will show you how to track a specific marketing campaign or advertising campaign with multiple traffic sources. You will need to use the Campaign URL Builder and plan all the different sources of traffic for your website. Then, you will have 1 campaign in Google Analytics and you can see the successes of your campaign and learn when you run follow-up campaigns as well.

Published: Tuesday, August 11, 2020 5:55 PM
Category: Surfside PPC

50 Views

Related Videos

Keyword Research Tutorial For Google Ads Campaigns and PPC Advertising Campaigns

by Best Webhosting Added 3 years ago 46 Views / 0 Likes

Check out our Keyword Research Tutorial for Google Ads campaigns, where we show exactly how to find keywords that you can target with your PPC Advertising campaigns through Google Ads and Bing Ads. We will be using the Google Keyword Planner for this tutorial. I have been getting a lot of requests for how I find keywords to target and the methods and strategies I use for keyword research. I use the Google Keyword Research Tool, which is also referred
Google Ads Search Campaign Structure - How To Create Successful Campaigns

by Best Webhosting Added 1 year ago 14 Views / 0 Likes

Check out my video about how to set up your Google Ads search campaign structure. I will show you how to structure your campaign, ad groups, keywords, ads, and landing pages. It is important to organize your campaigns and this video will give you a step-by-step process for creating an organized campaign that drives conversions for your business.
How To Set Up Google AdWords Display Advertising Campaigns - Surfside PPC

by Best Webhosting Added 3 years ago 48 Views / 0 Likes

Discover how to use the Google Display Network and how to Set-up Google AdWords Display Advertising Campaigns. Need marketing help? Contact us at http://www.surfsideppc.com/contact/. In this video, we will go over exactly how to get started with Display Network Only campaigns on Google AdWords. We start by going through naming your campaign, picking an objective, select your location targeting, language targeting, advanced ad options, creating ad grou
PPC Campaign Tutorial For Google Ads: Profitable Campaigns For Local Business (Beginners Guide)

by Best Webhosting Added 4 years ago 97 Views / 0 Likes

Beginner friendly PPC Tutorial for Google Ads. Follow these simple steps for crafting your first profitable search campaign. -------------------------------- Recommended Videos: Google Tag Manager Adwords Conversion Tracking: https://youtu.be/22SBYhvsMXo How To Create A Lead Magnet In Canva: https://youtu.be/qD5DTwGsgSM Google Ads For Beginners: https://youtu.be/J1zvSgAsVdw PPC Campaign Tutorial For Google Ads Playlist: https://www.youtube.com/playlis
Google AdWords Keyword Research Tutorial for Pay Per Click (PPC) Advertising Campaigns

by Best Webhosting Added 3 years ago 50 Views / 0 Likes

Discover how to use the Google AdWords Keyword Planner to do Pay-Per-Click (PPC) Advertising Keyword Research. The Keyword Planner is an amazing free keyword research tool because you can learn about ad group suggestions, keyword volume, advertising competition, and suggested bids. All you need to do is enter 1 keyword into the Google AdWords Keyword Planner and you can find thousands of keywords. Google Keyword Planner Surfside PPC Article: https://s
Measure Results of YouTube Advertising Campaigns - Statistic Columns in Google Ads for Video

by Best Webhosting Added 1 year ago 21 Views / 0 Likes

Discover how to measure the results of your YouTube Advertising campaigns. When you run YouTube Ads, it's hard to know which statistics will be the most important. In addition, how do we know if people are watching and engaging with our video advertisement? In this video, I go over some different ways to understand the results of your YouTube Advertising campaigns by using statistic columns in your Google Ads account. You can learn about how often you
PPC Advertising Checklist - 6 Vital Aspects of Successful Pay-Per-Click Advertising Campaigns

by Best Webhosting Added 1 year ago 16 Views / 0 Likes

Check out my PPC Advertising checklist for new campaigns. It gives you some of the most important aspect to creating PPC Ads and creating successful PPC Advertising campaigns. I would consider this my Pay-Per-Click Advertising campaign checklist. 1. GOAL: What should they do? 2. OFFER: Why should they buy? 3. LANDING PAGES: What do they see? 4. ADS: What is the offer? 5. TARGETING: Who should see it? 6. BUDGET & TIME: How much and when?
Google Display Ads Tutorial 2022 - How to Create Google Display Network Advertising Campaigns

by Best Webhosting Added 1 year ago 29 Views / 0 Likes

Check out our video about Google Display Ads so you can create a Google Display Network Ads campaign. You can reach people as they browse their favorite websites and apps. With responsive display ads and audience targeting, you can reach the right customers at the right time with a message that will drive conversions for your business. You can use your advertisements to reach people as they browse websites online, watch YouTube videos, check their Gma
Google Display Ads Tutorial - Create Google Display Network Advertising Campaigns

by Best Webhosting Added 3 years ago 55 Views / 0 Likes

Check out our Google Display Ads Tutorial for 2019. We cover everything you need to know about Google Display Advertising so you can get started with creating your first campaign and doing it successfully. It can be difficult to get started with Google Display Ads and Google Ads in general, but our tutorial and guide will give you all the tips, strategies, and information you need to create a campaign, set-up conversion tracking, and get started on th
Google Ads Search Campaign Tutorial - How to Create Successful Search Campaigns

by Best Webhosting Added 3 years ago 53 Views / 0 Likes

See my Google Ads search campaign tutorial for 2020. I go over how to create Google Ads campaigns on the search network and to search partners from start to finish. I believe in campaign organization by splitting different keywords and landing pages into Ad Groups by theme, with the ultimate goal of creating a seamless experience for potential searchers and customers. Ultimately, your goal with Google Ads is to drive relevant and targeted traffic to y
3 Steps To Successful PPC Advertising Campaigns

by Best Webhosting Added 3 years ago 39 Views / 0 Likes

Check out our 3 Steps to creating successful PPC Advertising campaigns. This is a beginners Pay-Per-Click Advertising video, where we cover a high-level overview of the PPC Strategy you should take when you want to get the most of your campaigns. The 3 steps for creating successful PPC Advertising campaigns: 1 - Tracking 2 - Testing 3 - Optimizing Successful PPC Advertising Campaigns Surfside PPC Article: https://surfsideppc.com/3-steps-to-successful-
Bing Ads Tutorial - How To Set-Up Microsoft Advertising Campaigns

by Best Webhosting Added 3 years ago 49 Views / 0 Likes

Check out our Microsoft Advertising Tutorial, which was previously known as our Bing Ads Tutorial, but Microsoft rebranded their advertising channel. We cover how to create your first Bing Ads campaign using the new Microsoft Ads. We go over everything like creating your Microsoft Advertising account, importing Google Ads campaigns into Microsoft Advertising, setting up your Microsoft Advertising UET Tag, setting up conversion tracking with Microsoft