Facebook Ads Website Conversions Campaign Tutorial 2017 - Facebook Conversions Ads Tutorial - Best Webhosting

ULTRAFAST, CHEAP, SCALABLE AND RELIABLE! WE STRONGLY RECOMMEND ACCU WEB HOSTING COMPANY

Watch Surfside PPC Video: Facebook Ads Website Conversions Campaign Tutorial 2017 - Facebook Conversions Ads Tutorial.
Discover our Facebook Ads Tutorial for beginners. We go over how to drive more leads and sales using Facebook Advertising website conversion campaigns.

In this video, we will go through everything from setting up the Facebook Pixel to creating a conversion event and more. You will learn how to set-up Facebook targeting for your audiences, how to set-up budgets, and how to create great Facebook advertisements.

The most popular campaign goal to optimize for is conversions. First, you want set up your key performance indicators in Facebook. You could have multiple, it could be sales, it could be lead generation, so you set that up first and then you set-up your campaign and track everything.

Next, all you do is you set up the pixel site-wide and I'll just show you real quick, you just put the URL contains thank you and category is just a lead and that's basically it. Once you click next, that's all my conversion is I guess and it's just based on that pixel. It's counting ever single time someone lands on the page. How it works is I'm going to be sending traffic to this page here so people see the March, 2017 giveaway giving away a flip flop wall hook hanger. So if i come in here and we'll just do testing email. When I come here and someone comes on this page after they click my Facebook ad, they enter their email, they click subscribe, and it takes a second while they get added to the list. They get to this Beachfront Decor Thank You, and you'll see thanks for entering. And what's going to happen is it's going to fire back into Facebook here. Facebook's able to track that we sent a person to Beachfront Decor after they signed up. Here we are showing you they just signed up and you are able to optimize your campaigns that way because you can see what's working and what's not. You know if I send 100 people there and no one converts I have an issue. If I send 10 people there and 5 convert then I obviously have a great campaign.

Let's come back to our account here and get started with the campaign. Some of the parts are done so all you do is click Create Ad. When you click create ad, you're going to see your first campaign page, campaign, ad set, and ad. From the campaign page you set-up your marketing objective. For this one, it's going to be conversions so you can do split-testing. This is going to be more of a simple video tutorial you're going to want to do more split-testing as you go. Actually, you want to start with some split testing but this is just going to b simple. So for our ad set name I'm going to be targeting people who are interested in beaches and beach decor. I'll find some different interest categories to target. When you come in here it's going to say select a conversion event. Whatever you use comes up the most and you can set all these up. If you have a Shopify website you can set-up Purchase and all these different things AddToCart. So different things you can do newsletter signups when someone hits a Thank You page from a Facebook ad.

What I like to do is expand interests because I would rather expand over time. I'm going to show my ad on automatic placements so you'll be shown on Facebook, Instagram, and the Audience Network. We're going to edit automatic placements and keep all devices and we're going to get ride of Instagram and the audience network. I'm not going to be running on other platforms just on Facebook.

Next, we're going to upload our ad. You want to upload your image and they recommend 1200 pixels by 628 pixels. 1200x628 is the recommended image ratio and I've also used 600x315 ads with plenty of success so it doesn't have to be that large. The other thing is do not use a lot of overlay text. You want to use a very visual image with limited to no text. Some clients like to use tons of text and many times they get disapproved. Facebook wants less than 20% coverage of text on all ads because they want ads to be visual and engaging.

Here's my ad it's uploaded and I don't have any ad copy around it at all. I'm going to add my URL and this is important. When you're grabbing your URL for your ad you want to set-up Google Analytics tracking. What we're going to do is enter our new website URL so we have our URL for our giveaway campaign. Next, set-up campaign source, name, and Facebook so the source is Facebook. Terms identifies the keywords or audiences you are targeting. That's how to differentiate ads. I only have one ad but you can add as many ads as you need to.

Published: Monday, August 10, 2020 1:45 PM
Category: Surfside PPC

45 Views

Related Videos

Facebook Ads Beginners Website Traffic Campaign Tutorial 2017 - Facebook Advertising Tutorial

by Best Webhosting Added 3 years ago 51 Views / 0 Likes

Check out our tutorial for Facebook Ads website traffic campaigns. Our Facebook advertising tutorial will show you how to drive website traffic using ads to drive conversions and more. If you are looking for a Facebook advertising tutorial that can teach you how to drive traffic to your website, look no further.
Facebook Ads Video View Advertising Campaign Tutorial 2017 - Facebook Video Advertising Tutorial

by Best Webhosting Added 3 years ago 46 Views / 0 Likes

Check out our Facebook Ads Video Advertising tutorial updated for 2017. Facebook video ads can be a great way to market your video and promote your business. Our Facebook video ads example will help you properly set-up your campaign. First, you need to make sure you have a Facebook business account and a Facebook business page. You will run your video ads directly in your Facebook ads account so you need to set-up billing properly. From there, you nee
Install Your Facebook Pixel and Create Custom Conversions with Facebook Ads

by Best Webhosting Added 3 years ago 39 Views / 0 Likes

If you are curious about how to Install the Facebook Pixel and how to Create Custom Conversions with Facebook Ads, our tutorial will help you get started with Facebook Ads Conversion Tracking. It can be very difficult to get started with Facebook Ads Manager and Facebook Advertising campaigns, but the first step to take is installing the Facebook Pixel so you can create audiences and track conversions on your website. Whether you want to track leads f
How To Use Facebook Ads For Beginners 2017 | Complete Facebook Ads Tutorial

by Best Webhosting Added 4 years ago 72 Views / 0 Likes

Learn how to create and manage your facebook ads! This is a complete tutorial on how to use facebook advertising for your website and master facebook ads. This is a great tutorial for beginners as i show you each step on what you need to do in order to get more people to your website and fanpage. 1. We will create your facebook fanpage and set up some features in facebook page 2. I will show you how to start boosting your facebook posts and create rea
Facebook Ads Pages Likes Campaign Tutorial - Facebook Page Likes Ads Examples

by Best Webhosting Added 3 years ago 46 Views / 0 Likes

Check out our Facebook ads page likes campaign tutorial for 2017 and 2018. We give you Facebook page likes ads best practices, hacks, tricks, and strategies for advertising. We also show Facebook page likes ads examples so you can get more Facebook fans through your ads at a low cost. Our best practices will help you get Facebook Likes for a few cents each. Our Facebook Page Likes Ads tricks include setting up multiple ad sets, pacing budgets properly
Adding a Social Proof Plugin to your website for Instantly Better Conversions (Groundhogg Tutorial)

by Best Webhosting Added 4 years ago 89 Views / 0 Likes

Get Groundhogg at https://incomemesh.com/groundhogg Social proof is one of those things that you wish didn't work... but it really does. The human selling psychology is strong - we like shortcuts that make our purchasing decision easier. One of the most powerful shortcuts is to use social proof - the idea that since so many other people have already trusted this offer, it must be good, so I should give it a try. Groundhogg is a new and growing CRM pla
Facebook Ads Retargeting Campaign and Facebook Retargeting Audiences Tutorial

by Best Webhosting Added 3 years ago 36 Views / 0 Likes

Check out our Facebook Ads Retargeting Tutorial for Retargeting Audiences and Campaigns in 2019. Facebook Advertising retargeting is one of the best strategies you can incorporate for your business. There are so many different ways to reach people and retarget to customers with Facebook Ads, and it starts with Custom Audiences. We have some helpful URLs below that go over different targeting and audience options available through your Facebook Ads acc
How To Setup Your FaceBook Pixel - Facebook Pixel Tutorial 2017 - EASY!

by Best Webhosting Added 4 years ago 87 Views / 0 Likes

Do you need to setup your facebook pixel on your wordpress website? Woocommerce has just realeased a simple plugin for you to track your conversion pixel for your facebook page. If you are using facebook advertising or any kind of advertising on facebook You can download the plugin for your facebook pixel here: https://woocommerce.com/products/facebook/ For more tutorials like this or to learn how to make a wordpress website, feel free to visit my web
Facebook Page Likes Ads Campaign Tutorial - Get Facebook Page Likes For $0.05 Or Less

by Best Webhosting Added 3 years ago 44 Views / 0 Likes

Check out our Facebook Ads Page Likes Campaign Tutorial to learn how to get more page likes for your Facebook page for cheap. Page Likes Facebook Ads Campaigns are easy to set-up and we show you the step-by-step process for getting started for your page. The two things you will need to get started are a Facebook Business Page for your business and a Facebook Ads Manager Account for your business. The best way to manage those is with a Facebook Busines
How To Run Facebook Ads For Shopify Store: Profit Driven Facebook Campaign (Split Testing Guide)

by Best Webhosting Added 4 years ago 93 Views / 0 Likes

Never waste another dime on a wasted Shopify Facebook Ads Campaign again. • Use this simple 3-step Facebook Ad Account structure for scaling profitable campaigns. • -------------------------------- Recommended Videos: Facebook Ad Targeting For Your Shopify Dropshipping Store: https://youtu.be/v52u2sDlxg4 Ultimate FB Shopify Ads: https://youtu.be/bkvuMx2UExQ Facebook Advertising $5: https://youtu.be/7q08sNAcvbU Complete Facebook Ads Tutorial For Shopif
Facebook Pixel WordPress Tutorial - How to Add the Facebook Pixel to Your Website and Verification

by Best Webhosting Added 3 years ago 45 Views / 0 Likes

Check out an easy way to add your Facebook Pixel to your WordPress website. We will also show you how to verify your Facebook Pixel using a Google Chrome Plugin. You want to add the Facebook Pixel to your WordPress website so it stays there permanently, that way you can build Retargeting Audiences and Custom Audiences using the data that Facebook collects. You absolutely want to put the Facebook Pixel on your WordPress website to collect visitor data,
Facebook Ads Tutorial - Facebook Advertising Tutorial for Beginners

by Best Webhosting Added 3 years ago 41 Views / 0 Likes

Check out our Facebook Ads Tutorial for beginners updated for 2018. The Facebook Advertising Tutorial Video will go through campaign creation, tips, strategies, Facebook ads manager, best practices, audiences, ads, ad types, and more. You will learn Facebook Advertising Tips and Strategies in addition to everything you need to get started with your first website conversion campaign. You might be struggling with Facebook Ads already or you don't know h