Simple 4-Step Pre-Webinar Email Marketing Sequence - Building an Online Business Ep. 28 - Best Webhosting

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Watch E-commerce Jason Whaling Video: Simple 4-Step Pre-Webinar Email Marketing Sequence - Building an Online Business Ep. 28.
Copy-paste this simple 4 step webinar email marketing sequence to get people to show up to every webinar your run. Your pre-webinar emailing marketing sequence has one goal: Get people to show up to your webinar.

There are two parts to this. First, remind them that they signed up for a webinar in the first place. People get busy and often forget. Second, reinforce their decision to sign-up for your webinar. You want your attendees to feel like they are a better person for showing up.

You want them to feel like they made a smart decision signing up for the webinar. We want that internal dialogue to go something like:

""Yea, knew this Jason guys was for real. I'm moving my business forward by going to the webinar.""

In stark contrast to:

""Dang it! I got caught up in the moment and signed up for some stupid webinar again.""

Now there really is only one difference between these two conversations. The difference is the content and frequency of your pre-webinar e-mails. That is, how many do you send and what is the CONTNET?

Yes, you read that right. You don't get to send a couple of e-mails saying ""hey webinars today, check it out."" In the reminder e-mails there needs to be a reason beyond just sending them the date and time for the nth time.

Each step in your webinar email marketing process needs to read like another landing page. Remember the primary purpose of your webinar registration page was to convince them that your webinar had enough value for them to sign up. Too many marketers and business owners just stop there.

The truth is your webinar registration/landing page is just the beginning of the relationship. Now it's time to insure everyone who shows up to your webinar is ready, willing, and able to buy. This, is where you can deploy this dead simple webinar email marketing sequence to boost your attendance rates.

Disclaimer: Please note that all recommendations & links are affiliate promotions.

Published: Thursday, August 8, 2019 8:53 AM
Category: E-commerce Jason Whaling

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