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Watch WebHosting GoDaddy Video: Building a Mission Driven Business in 2021 | News & Trends.
Co-Founder & CEO of NutraMaize shares tips on how he stays focused on his mission as a social entrepreneur. Watch more Small Business News & Trends videos: https://bit.ly/biznewsandtrends

0:00 Who is Evan Rocheford?
0:45 Staying motivated while building a mission-driven business
1:23 Translating funding into business success
2:03 The importance of believing in your mission

As a mission-driven business owner, Evan Rocheford delves into the importance of staying focused to make a positive impact for yourself and the cause you're working for. Following the footsteps of his father, Professor Torbert, Evan launched a new agribusiness brand in order to provide an antioxidant-rich variety of orange corn to grocery stores across America: NutraMaize. But having a great mission and securing government funding to get started doesn’t mean success will automatically come. Evan knows firsthand the amount of hard work and high-level execution required to turn his dreams into reality. And when times get tough, he says keeping your eye on the goal is what inspires you to keep carrying on. By staying strongly aligned with your “why” and always putting one foot in front of the other, you’ll eventually climb the mountain you put in front of you. That’s how Evan stays dedicated to making the world better, one kernel at a time.

References:
Consumers are 4-6x more likely to purchase, protect and champion mission-driven companies. https://www.forbes.com/sites/afdhelaziz/2020/06/17/global-study-reveals-consumers-are-four-to-six-times-more-likely-to-purchase-protect-and-champion-purpose-driven-companies/?sh=669665ec435f
Brands with a mission set on improving quality of life outperform the stock market by 120%. https://www.businessofpurpose.com/statistics

Learn more about NutraMaize:
https://www.nutramaize.com
https://www.facebook.com/nutramaize
https://www.instagram.com/nutramaize

Resources for Small Businesses:
Venture Forward study: https://www.godaddy.com/ventureforward
Up-to-date info on COVID-19: https://www.cdc.gov
COVID-19 resources and grant information: https://www.covid19businesscenter.com

The information contained in this video is provided for informational purposes only and should not be construed as an endorsement or advice from GoDaddy on any subject matter.

#SocialEntrepreneurship #GoDaddy #SmallBusinessNewsandTrends #EvanRocheford #OrangeCorn #MissionDriven #AgriBusiness #SocialEntrepreneur

Published: Thursday, July 14, 2022 9:31 PM
Category: WebHosting GoDaddy

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