Surfside PPC
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11:26 Popular
Google Ads Negative Keyword Tutorial - Bing Ads & AdWords Negative Keyword Lists and Match Types
Added 105 Views / 0 LikesCheck out our Google Ads Negative Keyword Tutorial - Bing Ads & AdWords Negative Keyword Lists and Match Types. Negative Keywords in Google AdWords and Bing Ads don't have to be difficult so we try to break it down. In addition, we will talk about negative keyword match types and strategies. This tutorial is 100% about the Google Ads Search Network and the Bing Ads Search Network and does not include the Display & Video network. Negative Keywords Goog
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16:22 Popular
Google Display Network Ads Examples - Google Display Advertising Ad Types and Specs Explained
Added 105 Views / 0 LikesCheck out our Google Display Network Ads Examples and get all of the Google Display Ads Explained to you. Our Google Display Ads Tutorial is updated for 2018 and relevant for 2017 as well. If you need Google Display image ads tips or you want to learn more about responsive ads on the Display Network, this video tutorial is perfect. If you are advanced and understand all of the ad types on the Google Display Network, this video might not be as useful f
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33:37 Popular
Google Search Console Tutorial For Beginners 2017-2018 aka Google Webmasters Tutorial
Added 105 Views / 0 LikesCheck out our Google Search Console Tutorial for Beginners updated for 2017 and 2018. Our Google Webmaster Tools Tutorial will help you understand your website in the Google Search Results so you can drive more traffic, improve your websites search appearance in Google search results, and be notified when big changes happen on your website. The Google Search Console is also referred to as Google Webmaster Tools so we will use the terms interchangeably
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24:54 Popular
How To Set Up Google AdWords Display Advertising Campaigns - Surfside PPC
Added 105 Views / 0 LikesDiscover how to use the Google Display Network and how to Set-up Google AdWords Display Advertising Campaigns. Need marketing help? Contact us at http://www.surfsideppc.com/contact/. In this video, we will go over exactly how to get started with Display Network Only campaigns on Google AdWords. We start by going through naming your campaign, picking an objective, select your location targeting, language targeting, advanced ad options, creating ad grou
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13:37 Popular
Dynamic Keyword Insertion (DKI) Tutorial - Google AdWords & Bing Ads Keyword Insertion Examples
Added 105 Views / 0 LikesCheck out our Dynamic Keyword Insertion (DKI) Tutorial. We Cover Google AdWords & Bing Ads Keyword Insertion Examples so you can create dynamic keyword insertion ads to improve your click-through rate and quality score. Google keyword insertion is a great strategy to improve your overall relevance, so you can match your ads to the users search query using the targeted keywords in your Ad Group. Keyword insertion is one of the more advanced strategies
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14:34 Popular
5 Simple Ways to Improve AdWords Click-Through Rate - Improve Google Ads CTR for Search Campaigns
Added 105 Views / 0 LikesDiscover 5 Simple Ways to Improve AdWords Click-Through Rate. You can Improve Google Ads CTR for Search Campaigns. When you are running Google AdWords search campaigns, you need a strong Click-Through Rate (CTR). We show you how to increase clicks on your Google ads by using the best CTR optimization strategies. This video is geared towards beginners who need some simple ways to improve CTR. Improving your Google Ads Click-Through Rate is not always a
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1:32:51 Popular
WordPress Tutorial for Beginners 2020 - How to Create Your First WordPress Website
Added 105 Views / 0 LikesCheck out our WordPress Tutorial for beginners. It is updated for 2019 and 2020. If you want to learn how to create a WordPress website, this is a great video to get started with. Whether you have questions about installing WordPress or how to use the platform to create your first website and your first blog, this video will get you started on the right foot. If you are looking for something specific, you can check out our time stamps below. You can s
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23:06 Popular
Track Marketing Campaigns & Advertising Campaigns with Google Analytics Campaign URL Builder
Added 105 Views / 0 LikesDiscover how to track marketing campaigns and advertising campaigns using Google Analytics. I will go over how to use the Google Analytics Campaign URL Builder if you have never used it before, and how UTM tracking works. You are able to track specific campaigns for your business and tie them back to your social traffic, paid traffic, email traffic, and referral traffic. If you are having trouble tracking Facebook Ads campaigns, tracking Google Ads ca
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02:41 Popular
What is ROI? Advertising and Marketing ROI Explained for Beginners
Added 105 Views / 0 LikesWhat is ROI? ROI stands for Return on Investment. The definition of ROI is the total profit earned from an investment. In terms of Marketing and Advertising, Return on Investment will look at a total investment into business costs and Marketing campaigns and look at the return of revenue while factoring in other costs. What you want to do is look at your revenue, subtract the costs to get your profit, and then divide that number by your costs. You can
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06:56 Popular
What is Search Engine Optimization (SEO)?
Added 104 Views / 0 LikesAre you wondering what is search engine optimization? What is SEO? Our video will teach you about search engine optimization, what it is, why it matters, and some of the top search engines you can optimize for. Search engine optimization is most prominent through Google, Bing, and YouTube, which are 3 of the largest search engines in the world. Search Engine Optimization is a massive field of study that is always changing. The leaders in the industry
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16:38 Popular
Facebook Ads Beginners Website Traffic Campaign Tutorial 2017 - Facebook Advertising Tutorial
Added 104 Views / 0 LikesCheck out our tutorial for Facebook Ads website traffic campaigns. Our Facebook advertising tutorial will show you how to drive website traffic using ads to drive conversions and more. If you are looking for a Facebook advertising tutorial that can teach you how to drive traffic to your website, look no further.
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19:42 Popular
Microsoft Advertising Dynamic Search Ads Campaign Tutorial - Bing Ads Dynamic Search Ads
Added 104 Views / 0 LikesCheck out our Microsoft Advertising Dynamic Search Ads Tutorial for 2019 and 2020. Dynamic Search Ads campaigns are an option available in Google Ads and in Microsoft Advertising, and they allow you to target your advertisements based on your website content. You can upload a Page Feed to Microsoft Advertising or target URLs or target website categories in your Ad Groups. Bing Ads Dynamic Search Ads campaigns are easy to learn, and our tutorial will g
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08:02 Popular
Google Ads Affinity Audiences & Custom Affinity Audiences
Added 104 Views / 0 LikesWhat are Affinity Audiences and Custom Affinity Audiences? Check out my video about Google Ads Affinity Audiences and Custom Affinity Audiences, how they are used, which advertisers should use them, how to target affinity audiences, and how to create custom affinity audiences. Affinity Audiences in Google AdWords were created for TV advertisers to reach people What is an affinity audience? - Reach users based on their Interests and Habits. - Good for
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04:46 Popular
Screen Recording Software For Windows and Mac - Screen Recorder Software Surfside PPC Uses
Added 103 Views / 0 LikesCheck out our quick video for the screen recording software we use for windows and mac. Screen recorder software can vary but I have had a lot of success using several software products and editor products. In addition, I give some free software that you can use as well, but I have always found the best results with a paid product. To find a screen recording software for Windows 10 or screen recording software for your PC that runs Windows 7 or 8, we
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37:10 Popular
Google Display Network Ads Tutorial 2017-2018 - New Interface Google Display Advertising Tutorial
Added 103 Views / 0 LikesCheck out our Google Display Network tutorial updated for 2018. We cover how to set-up Google AdWords display advertising campaigns on the Google Display Network (GDN). Discover how Google Display Ads can work for you with the different targeting available through Google AdWords. You might need some help with Google Display targeting so we have some more tutorials and how-to videos to help you out. The Google Display Network can be complicated and set
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06:43 Popular
Fast and Simple Google AdWords Search Network Campaign Tutorial 2017
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Create Google Ads Dynamic Search Ads In An Existing Search Campaign
Added 103 Views / 0 LikesDiscover how to create Google Ads Dynamic Search Ads and add them to an existing search campaign. Google AdWords Dynamic Search Ads can help you expand your existing campaign with dynamic ad targets and they are simple to set-up. All you need to do is choose to target a Google Ads category, use one of your pages or multiple pages on your website, or use your entire website to set-up dynamic ad targeting. I prefer to use one dynamic ad target in each a
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09:02 Popular
What Is A Landing Page - 5 Top Landing Page Builders
Added 103 Views / 0 LikesWhat is a Landing Page? Learn about landing pages and what they are, along with some examples and where you set your landing page for your campaigns. There are plenty of landing page builders and some best practices that you can use as you create a landing page and final URL for your page. Landing Pages on Wikipedia: https://en.wikipedia.org/wiki/Landing_page When it comes to digital marketing and landing pages, they are sometimes referred to as lead
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13:17 Popular
Search Engine Marketing (SEM): An Overview for Beginners
Added 103 Views / 0 LikesWhat is Search Engine Marketing (SEM)? You will learn everything you need to know about Search Engine Marketing as you get started by watching this video. It is a basic Search Engine Marketing Tutorial for Beginners for 2020. If you have ever wondered the difference between SEO and SEM, why you should create SEM campaigns, and some of the top Search Engine Marketing channels and platforms, you will find all of that information here. Search Engine Mark
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17:52 Popular
Google Ads Smart Display Campaign Tutorial Step-By-Step
Added 103 Views / 0 LikesCheck out our video about Google Ads Smart Display Campaigns. We go over creating Smart Display Ads in Google AdWords and some of the benefits of using them. In addition, we give examples, tips, and best practices so you can get the most out of your campaign and drive as many conversions as possible within your budget. 1. Why Use Smart Display Ads? - If you use conversion tracking, they can help you drive additional conversions. - Expansion of targeti
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20:14 Popular
Pinterest Ads Tutorial - Pinterest Advertising Tutorial For Traffic Campaigns
Added 102 Views / 0 LikesCheck out our Pinterest Advertising Tutorial for 2019. We cover how to create and manage Pinterest Ads traffic campaigns updated for 2018-2019. If you aren't sure how to set-up Pinterest Ads to drive traffic, conversions, and sales to your website, we go over several targeting options that you can choose for your business. Pinterest is one of the best paid advertising platforms for Pay-Per Click Advertising (PPC) and if you are looking for options to
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07:59 Popular
Pay-Per-Click-Advertising Explained For Beginners
Added 102 Views / 0 LikesPay Per Click Advertising can be difficult to figure out at first, so check out our video explaining Pay Per Click Advertising for beginners. We answer some popular questions such as What Is Pay-Per-Click Advertising? How Does Pay-Per-Click Advertising Work? How Can You Get Started With PPC Ads? and Is Pay-Per-Click Advertising Worth It? You can look below to see more of our information about PPC Advertising. We also have a Pay Per Click Advertising C
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05:47 Popular
Bing Ads Is Now Microsoft Advertising and Microsoft Audience Network Updates
Added 102 Views / 0 LikesMicrosft has announced that Bing Ads will now be known as Microsoft Advertising. They will be putting all of their advertising under one name of Microsoft Advertising, which will include all of their search advertising and display advertising options available. In addition, they have announced updates to the Microsoft Audience Network and Sponsored Products. We have some helpful URLs and links below so you can learn a little bit more about their updat
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14:21 Popular
6 New Google Keyword Planner Features Explained
Added 102 Views / 0 LikesCheck out our video where we cover the 6 new Google Keyword Planner features that were just announced in 2019. The Google Keyword Planner has changed over the years, and with the new Google Ads interface, Google released the new Keyword Research Tool. Since they are going to phase out the old Google AdWords Keyword Research Tool, the new Google Keyword Planner will need a lot of the same features. When you sign in to Google Ads to use the keyword plan
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08:46 Popular
Google Tag Manager Google Ads Conversion Tracking Tutorial - Track a Thank You Page
Added 102 Views / 0 LikesDiscover how to use Google Tag Manager for Google Ads Conversion Tracking. This tutorial will teach you how to track leads and sign-ups in Google Ads by using Google Tag Manager. If you have conversions that are not tracking a dynamic value, this is the tutorial for you. You can also view our Google Ads Conversion Tracking article below, which is published on the Surfside PPC website. How To Set-Up Google Ads Conversion Tracking: https://surfsideppc.c
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11:43 Popular
How To Use Google Trends To Find 20+ YouTube Video Ideas in Under 10 Minutes
Added 102 Views / 0 LikesDiscover how to find YouTube video ideas for your channels with Google Trends. Google Trends is a free tool that can give you plenty of insights about a topic or a search term. It is a great Marketing tool and it is underutilized when it comes to finding content ideas. In this video, I will show you how to use Google Trends to find your YouTube video content ideas. You can use this tool as part of your video marketing strategy for 2022 and 2023. You c
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06:49 Popular
Google AdWords Quality Score and Ad Rank Explained
Added 101 Views / 0 LikesCheck out our Google AdWords Quality Score and Google AdWords Ad Rank video where we explain what is quality score and ad rank so you can understand them. Your Google AdWords Quality Scores have a huge impact on your Google AdWords Campaigns, ad costs, and overall performance. We answer the following questions in our video tutorial where we discuss quality scores and ad rank: What is Google AdWords Quality Score? We first start by giving you the quali
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Google Ads Tutorial For Beginners - Google AdWords Tutorial For Search Campaigns
Added 101 Views / 0 LikesCheck out our Google Ads Tutorial 2019 for Beginners. Our Google AdWords Tutorial is updated for 2019 and we cover everything you need to know about creating your first Google Ads search campaign. Google Ads can be very difficult to figure out, especially when you are just getting started. Some of the things we cover for Google Ads include conversion tracking, setting up your Google Ads account, using Google Ads rather than Google Ads express, connect
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09:20 Popular
Google AdWords Remarketing Lists For Search Ads (RLSA) Tutorial
Added 101 Views / 0 LikesRemarketing Lists for Search Ads aka RLSA are a great strategy for Google AdWords. Check out our Remarketing Lists for Search Ads Tutorial updated for 2017 and 2018. Our RLSA tutorial will help you get started so you can target Remarketing Lists with your own Google AdWords search campaigns. What is RLSA? Remarketing Lists for Search Ads (RLSA) are lists you can populate with website visitors and target through the Google AdWords search network. You c
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16:34 Popular
Facebook Ads Website Conversions Campaign Tutorial 2017 - Facebook Conversions Ads Tutorial
Added 101 Views / 0 LikesDiscover our Facebook Ads Tutorial for beginners. We go over how to drive more leads and sales using Facebook Advertising website conversion campaigns. In this video, we will go through everything from setting up the Facebook Pixel to creating a conversion event and more. You will learn how to set-up Facebook targeting for your audiences, how to set-up budgets, and how to create great Facebook advertisements. The most popular campaign goal to optimize









