Surfside PPC
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44:10
How to Move a WordPress Website to New Web Host or Server Using FTP and SSH
Added 92 Views / 0 LikesIf you are having trouble moving your WordPress Website including your MySQL Database and Website Files to a new server or a new web host altogether, this step-by-step tutorial will teach you how to move your website with ease. I will be using FileZilla to move the website files, which is an FTP client that is very easy to use to access your current server. In addition, I will be using Putty, which is a SSH client that allows us to access our website
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14:05
5-Step Long-Term SEO Keyword Targeting Content Strategy
Added 92 Views / 0 LikesCheck out a great SEO Strategy that will help you optimize for competitive keywords and long-tail keywords at the same time. In order to rank #1 in search engines for your top SEO keywords, you need to create great content around the top keywords for your business and understand the most relevant keywords to the short-tail SEO keywords you are trying to rank for. Once you have done your SEO Keyword Research, you have only just begun to build your stra
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25:48
11 Helpful Facebook Ads Targeting Tips - How to Build Effective Facebook Ads Audiences
Added 92 Views / 0 LikesIf you are not sure about Facebook Ads Targeting, we have 11 tips to help you build better Facebook Ads Audiences. When you are trying to create audiences that will convert and drive you sales, leads, and revenue, these are some ways to do just that. Regardless of your business, you should be able to use these Facebook Ads tricks and tips for targeting success. I will cover some topics such as Facebook Advertising targeting, custom audiences, lookalik
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25:01
Google Ads Tutorial for Beginners in 25 Minutes - Create Your First Google AdWords Campaign
Added 92 Views / 0 LikesCheck out my 25 minute Google Ads Tutorial for Beginners. This Google AdWords Tutorial goes step-by-step for 2020 so you can create a successful search ads campaign. We start by signing in to our Google Ads account and going over the importance of conversion tracking so you can optimize your campaigns for sales or leads. Once you have your account set-up, your billing set-up, and then your conversions created, you are ready to create your first campai
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52:00
How to Write Blog Posts that Rank High - #9 - From $0 to $2K
Added 92 Views / 0 LikesDiscover the best way to write blog posts that rank high in search engines like Google. It's very difficult to rank high in Google and it takes a combination of good content, Search Engine Optimization, a high-quality website UX, backlinks, and time. In this video, I give you the methods I use to rank higher in Google for short-tail keywords and long-tail keywords. Related Resources: - From $0 to $2K YouTube playlist: https://www.youtube.com/playlist?
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14:46
Google Ads Manager Accounts 2022 - How to Manage Multiple Google Ads Accounts
Added 92 Views / 0 LikesGoogle Ads Manager Accounts allow you to manage all of your own Google Ads accounts and client's Google Ads accounts without having to logout and login to each individual account. They are completely free and you can use the same Google Account to create multiple Google Ads accounts and Manager Accounts. It was previously referred to as My Client Center (MCC). If you only have 1 Google Ads account, then there's no need for a Manager account. You can s
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13:31
Facebook Split Testing Tutorial - Facebook Ads Split Test Variables and Best Practices
Added 91 Views / 0 LikesCheck out or Facebook Split Testing tutorial for help on your campaign. Facebook ads split testing gives you the ability to test different variables so you can keep optimizing your campaign. We run Facebook Split Tests for audiences, creative, delivery optimization, and placements. You can choose to select one variable at a time so you can A/B test your campaign until you drive conversions at an effective cost. You can create your split test when you
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30:59
LinkedIn Ads Tutorial For Beginners 2017 - PPC Advertising
Added 91 Views / 0 LikesOur LinkedIn Ads tutorial is perfect for beginners and we go over every different type of LinkedIn PPC Advertising option. LinkedIn ads can be a great option depending on your business and you have several different options. Our LinkedIn Advertising tutorial was created in 2017 and should be relevant into 2018. Best Practices: Our 2 major best practices are to track your campaigns into Google Analytics and create multiple ads for every campaign. It is
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04:18
New YouTube Ad Extensions - YouTube to Add More Ad Extensions like Google Search Ads
Added 91 Views / 0 LikesYouTube Ad Extensions were first announced in 2017 with Location Extensions, but now YouTube is adding even more extensions. YouTube is going to Add More Ad Extensions like Google Search Ads, so you can have YouTube Form Extensions to go along with your Location Extensions, in addition to new ad formats. YouTube has long struggled to have good companion links during a video ad so people can both interact with your business and watch their video. If yo
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45:34
Bing Ads Tutorial - How To Set-Up Microsoft Advertising Campaigns
Added 91 Views / 0 LikesCheck out our Microsoft Advertising Tutorial, which was previously known as our Bing Ads Tutorial, but Microsoft rebranded their advertising channel. We cover how to create your first Bing Ads campaign using the new Microsoft Ads. We go over everything like creating your Microsoft Advertising account, importing Google Ads campaigns into Microsoft Advertising, setting up your Microsoft Advertising UET Tag, setting up conversion tracking with Microsoft
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14:39
How To Create Google Analytics Goals and Import Them Into Google Ads As Conversions
Added 91 Views / 0 LikesDiscover how to create Google Analytics Goals and Import Them into your Google Ads account. Creating Google Analytics Goals for the conversions and key performance indicators on your website is important for measuring the key actions that happen. Whether you want to track ecommerce sales, newsletter subscriptions, page engagement, video views, custom events, external clicks, or something else, you can do so with the use of Goals in Google Analytics. Y
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05:44
What is CPA Marketing? CPA Marketing Explained For Beginners
Added 91 Views / 0 LikesWhat is CPA Marketing? What is Cost Per Action? When it comes to CPA Marketing, Affiliates are paid a set amount every time customers take a specific action. Affiliates are tasked with referring new customers to other businesses. What is the meaning of CPA marketing? Cost Per Action Marketing means that affiliates, publishers, website owners, and content creators are paid a fixed amount for every action they drive to a business. For example, an affili
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11:13
What is the Google Display Network? The GDN Explained For Beginners
Added 91 Views / 0 LikesThe Google Display Network is made up of over 100 million websites, apps, and videos where you can run your ads. It is the only display advertising channel that can reach over 90% of the entire internet. You can target websites, apps, videos, display keywords, and audience segments. Google Display Network Example #1: I am selling a cooking course. I want to reach people who are browsing recipe websites, apps, and videos. I can hand-pick the placements
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54:27
ChatGPT For Blog Posts - Blog Post Checklist & I Write 2 Blog Posts Using ChatGPT
Added 91 Views / 0 LikesDiscover how to use ChatGPT to write blog posts. I show you a blogging checklist so you can get the most out of ChatGPT when you are writing blog articles and creating content. You can improve your SEO strategy with ChatGPT and your content creation strategy as well. AIPRM for ChatGPT: https://chrome.google.com/webstore/detail/aiprm-for-chatgpt/ojnbohmppadfgpejeebfnmnknjdlckgj Blog article writing ChatGPT prompt: https://app.aiprm.com/prompts/17841845
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32:21
YouTube Ads Tutorial - Step-By-Step YouTube Advertising Campaign Tutorial
Added 90 Views / 0 LikesCheck out our YouTube Advertising Tutorial for 2019. We cover YouTube Ads Campaigns for beginners so you can learn YouTube Ads targeting, video ad types, YouTube Advertising formats, costs, tips, and more. Once you view this video tutorial, you will be ready to create your first YouTube Advertising Campaign with ease. YouTube Campaigns are created and managed using Google Ads, so we give some tips and notes for you to get started. Some of the URLs we
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05:12
Google AdWords Audience Exclusions - How to Exclude People Who Have Converted on Your Website
Added 90 Views / 0 LikesCheck out our video about Google AdWords Audience Exclusions and specifically, how you can exclude people who have already converted on your website. You might want to exclude people who have completed your Google Analytics Goals including sales, newsletter sign-ups, leads, email contacts, and more when you are running Google AdWords search campaigns or Display advertising campaigns. For example, it doesn't make sense to serve Google AdWords Remarketi
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13:17
Google AdWords Express Tutorial 2017-2018
Added 90 Views / 0 LikesCheck out our Google AdWords Express Tutorial to learn how to Set-up AdWords Express Ads. Our Google AdWords Express Tips and campaign set-up tutorials will help you understand the different campaign objectives you have and Express vs Google AdWords. Quick Disclaimer, we here at Surfside PPC recommend using Google AdWords rather than the express version. You have more control over your campaigns, the keywords you are targeting, and who is engaging wit
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21:59
Google AdWords Keyword Research Tutorial for Pay Per Click (PPC) Advertising Campaigns
Added 90 Views / 0 LikesDiscover how to use the Google AdWords Keyword Planner to do Pay-Per-Click (PPC) Advertising Keyword Research. The Keyword Planner is an amazing free keyword research tool because you can learn about ad group suggestions, keyword volume, advertising competition, and suggested bids. All you need to do is enter 1 keyword into the Google AdWords Keyword Planner and you can find thousands of keywords. Google Keyword Planner Surfside PPC Article: https://s
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28:46
Facebook Ads Retargeting Campaign and Facebook Retargeting Audiences Tutorial
Added 90 Views / 0 LikesCheck out our Facebook Ads Retargeting Tutorial for Retargeting Audiences and Campaigns in 2019. Facebook Advertising retargeting is one of the best strategies you can incorporate for your business. There are so many different ways to reach people and retarget to customers with Facebook Ads, and it starts with Custom Audiences. We have some helpful URLs below that go over different targeting and audience options available through your Facebook Ads acc
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13:10
Google Ads Responsive Search Ads Example and Best Practices
Added 90 Views / 0 LikesLearn about Responsive Search Ads through Google Ads with a Responsive Search Ads example and best practices that you can use in your own Google Ads account. We go into our Google Ads account and create a new responsive search ad in one of our ad groups, with a step-by-step tutorial so you can know exactly how we go about creating multiple headlines and descriptions, and some best practices for creating ads in your Google AdWords account. It can be di
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08:39
How To Avoid Losing Search Traffic During Google's Core Updates
Added 90 Views / 0 LikesGoogle recently released a new article on their Official Google Webmaster Central Blog to tell people more about core updates and how they work. They also gave webmasters and website owners some ideas so they can avoid losing traffic and avoid losing search engine rankings when there are new updates. I tried to pull out some of my main takeaways and some questions you should ask yourself about your own website and your own content. My goal is to help
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18:47
How to Outsource Content Creation With iWriter - Inexpensive Way to Outsource Blog Content
Added 90 Views / 0 LikesIf you are interested in finding out ways to outsource content creation and outsource blog content, look no further than iWriter. It is a great service that I have used for years to help me create more content for my websites, my blogs, and even client websites. When you are short on time, which we all are, it can be very helpful to invest some money into the content, the blog articles, and more for your website. With iWriter, you can outsource everyt
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26:36
10 Google Ads Optimization Tips and Best Practices for Search Campaigns 2020
Added 90 Views / 0 LikesDiscover some of the best ways to optimize your Google Ads campaigns. My Google Ads optimization tips, tricks, hacks, strategies, and best practices will be perfect for beginners who want to improve their campaigns. My goal is to show you the step-by-step process for creating high-quality Google AdWords campaigns that are optimized and driving you conversions and revenue. Ultimately, your Google Ads campaigns will need a lot of work when it comes to c
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13:14
YouTube Keyword Research Tools and Best Practices
Added 90 Views / 0 LikesDiscover the best YouTube Keyword Research Tools and our YouTube Keyword Research 2020 Tutorial to increase views and subscribers. It's difficult to grow a YouTube channel when you first get started. One of the best ways to grow your YouTube video views, your YouTube channel, and your YouTube audience is by utilizing YouTube SEO best practices. YouTube SEO Tutorial 2020 - Rank Higher on YouTube and Increase YouTube Views: https://www.youtube.com/watch
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32:36
Google Ads Conversion Tracking Tutorial 2022 - Google Tag Manager & Google Analytics 4
Added 90 Views / 0 LikesLearn how to set up Google Ads Conversion Tracking in 2022. We have 4 different ways to track Google Ads conversions using your Google Ads account, Google Tag Manager, Google Analytics 4 (GA4), and Universal Google Analytics (UA). You can track any order confirmation page or lead confirmation page on your website and use that as a conversion. Video Chapters: 02:02 How to use Google Tag Manager and Google Analytics 4 to track Google Ads conversions 19:
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1:30:44
Complete Google Trends For Marketing Tutorial - Improve SEO, Keyword Research, and Content Marketing
Added 90 Views / 0 LikesCheck out my complete Google Trends for Marketing Tutorial aka my Free Google Trends Course. You will learn everything you need to know to use Google Trends to improve your SEO strategy and your content marketing strategy, and to build an effective keyword research list that can then be turned into content topics. Ultimately, Google Trends is one of the best free marketing tools and one of the best free keyword research tools for businesses.
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04:39
What is Search Engine Marketing (SEM)?
Added 89 Views / 0 LikesAre you wondering what is search engine marketing? What is SEM? Our video covers what search engine marketing is and how it differs from search engine optimization. You can run search engine marketing ads through popular channels such as Google AdWords, Bing Ads, Pinterest Ads, Yahoo Gemini, and more. Search Engine Marketing is also referred to as Paid Search Marketing and it involves keyword targeting or marketing your advertisements towards specific
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14:22
8 YouTube Advertising Tips and Best Practices
Added 89 Views / 0 LikesCheck out 8 YouTube Advertising Tips and Best Practices for 2019. We cover all sorts of YouTube Advertising best practices and strategies so you can get the most out of your video advertising budget. YouTube Ads can be difficult at first to figure out, but we cover everything you will need to know in terms of YouTube Ad Formats, Ad Costs, Ad Targeting, Video Ad Creation, and more. If you need YouTube Advertising tips for 2019, look no further than our
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09:52
Top 6 PPC Advertising Networks - Pay-Per-Click Advertising Networks We Recommend Testing
Added 89 Views / 0 LikesCheck out our video about the top PPC Advertising Networks for you to test in 2018. Pay-Per-Click Advertising Networks can be great for advertisers who want to drive relevant and targeted traffic to their website. We love PPC Advertising Networks like Google AdWords, Bing Ads, Facebook Ads, Pinterest Ads, LinkedIn Advertising, and Amazon Advertising. They are all options where you can run your advertisements through their self-serve platform, without
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12:44
How to Find a Niche Market For Your Website - Lesson #2 - Amazon Affiliate Marketing Training
Added 89 Views / 0 LikesIn Lesson 2 of the Surfside PPC Amazon Affiliate Marketing Training Video Series, we go over how to find a niche market for your website. Finding the right website niche can be vital to your success. There are different strategies and tactics you can take but we make it as simple as possible. What we recommend doing is following your passion first and foremost. You will struggle with a niche you don't have passion for. After that, make sure you find a
