Surfside PPC
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50:15
Google Ads Audience Segments 2022 - Search, Display, Video, Discovery, and Shopping Segments
Added 57 Views / 0 LikesDiscover everything you need to know about Google Ads audience segments in 2022. I will cover each type of audience including In-Market segments, Your Data segments, Custom segments, Similar segments, Affinity segments, Detailed Demographics segments, Life Events segments, and even Combined segments. Video Chapters: Custom Segments 1:05 Your Data (Remarketing) Segments 8:09 Similar Segments 15:36 In-Market Segments 21:27 Affinity Segments 27:05 Life E
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03:44
What is Reach and Frequency? Marketing and Advertising Reach and Frequency Explained
Added 57 Views / 0 LikesWhat is Unique Reach, Unique Users, and Reach for an Advertising campaign? In addition, what does frequency mean as far as reach and total impressions? In this video, I will cover reach and frequency so you can understand what these metrics mean for your advertising campaigns.
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18:20
Google Ads Content Targeting 2022 - Targeting Placements, Topics, and Display/Video Keywords
Added 57 Views / 0 LikesCheck out all of the different ways that you can target your Display Ads and your Video Ads to content. This Google Ads Content Targeting video will go over Placements, Topics, Display/Video Keywords, and more. You can figure out how to target specific websites, videos, YouTube channels, and more with your ads.
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29:56
Google Ads Phone Call Conversion Tracking 2023 - Track Phone Calls From Your Website
Added 57 Views / 0 LikesIn this video, I will cover Phone Call conversion tracking in Google Ads. You can actually track specific phone calls back to your Google Ads campaigns and use phone calls as conversion actions. Then, you can optimize your Google Ads campaigns and use a bidding strategy that drives more phone calls for your business. If your main method of lead generation is phone calls, you need to watch this video to properly track phone call conversions. Helpful UR
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16:10
Shopify Google Ads Conversion Tracking 2023 - Track Purchases, Add to Cart, and Checkouts
Added 57 Views / 0 LikesWelcome to our in-depth guide on setting up Google Ads Conversion Tracking for your Shopify website! In this digital age, effectively monitoring your online ad performance is critical for optimizing your marketing strategy. This is why we have developed this simple, step-by-step tutorial to show you how to implement Google Ads Conversion Tracking on your Shopify store using Google Tag Manager, Google Analytics 4, and the Google & YouTube Shopify app (
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23:37
Gmail Ads Tutorial - Google AdWords Gmail Ads Tutorial
Added 56 Views / 0 LikesCheck out our Gmail Ads Tutorial updated for 2017 and 2018. Our Google AdWords Gmail Ads Tutorial is meant for beginners and we cover targeting options, ad specs, costs, pricing, and more. If you have never created Gmail Ads, our tutorial will take you through the step-by-step process. In order to get started with Gmail Sponsored Ads, you need to have an active Google AdWords account set-up with an updated billing profile. Once you sign into your AdWo
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04:41
How Does PPC Management Work With Surfside PPC
Added 56 Views / 0 LikesDo you need PPC Management Services? Contact us at http://www.surfsideppc.com/contact/. You can also view how PPC Management works here: http://surfsideppc.com/how-google-adwords-management-works/. We like to break PPC Advertising Management at our Agency into five steps. What we want to start with is meeting you and understanding your business goals. From there, we will come up with a customized solution based on our research and competitive analysis
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15:36
11 Awesome Google Display Ads Strategies
Added 56 Views / 0 LikesCheck out our video where we cover 11 Google Display Network Advertising strategies for 2020 and beyond. We help you learn some Google Display Ads best practices for targeting, creating ads, creating Google Ads Display Advertising campaigns, conversion tracking, monitoring your campaigns using Google Analytics, testing landing pages, using automated smart bidding strategies, using the Display Planner, and more. You can find some helpful URLs below to
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15:26
11 Awesome Google Ads Strategies
Added 56 Views / 0 LikesCheck out 11 Google Ads strategies. We cover some of the top google adwords strategies, best practices, tips, and tricks for you to get the most out of your google ads budget. You can learn the Google Ads best practices for beginners in 2020 and beyond. It can be really difficult to get started, so you can real our video description below and see some of our helpful videos so you can learn as much as possible. Google Ads Strategies Surfside PPC Articl
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28:50
Facebook Ads Shopify Tutorial - E-commerce Facebook Ads Step By Step Tutorial
Added 56 Views / 0 LikesCheck out our Facebook Ads Shopify 2019 Step-By-Step Tutorial! You will learn how to create E-commerce Facebook Ads that drive traffic to your website to drive sales on your Shopify website. When you have a Shopify website, there are plenty of ways to drive sales to your website, and one method is to use Facebook Advertising for Shopify. Our Facebook Ads Shopify Course will give you a step-by-step process for setting up conversion tracking, creating a
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09:23
How To Install WordPress in Under 10 Minutes
Added 56 Views / 0 LikesIf you are wondering how to install WordPress, it is a simple process. This video will show how to manually install WordPress. While many web hosting companies offer 1-click installations and easy installations directly through your hosting account, you may still want to install WordPress yourself. The main thing you will need to get started is a Web Hosting account. The 2 main web hosts I use are Bluehost and Hostgator, but there are plenty of option
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22:39
How to Monetize Your Website with Google AdSense and Affiliate Programs - #15 - From $0 to $2K
Added 56 Views / 0 LikesDiscover how to monetize your website with Google AdSense and Affiliate Programs. I will show you how to place ads on your website so you can make money in the form of advertising revenue and affiliate revenue with your website. Process to Monetize Your WordPress Website: 1. Create a website with unique content and traffic. 2. Sign-up for Google AdSense and Affiliate Networks. 3. Apply with your website to serve ads and promote affiliate products. 4.
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12:43
10 Day Content Marketing Blitz - #22 - From $0 to $2K
Added 56 Views / 0 LikesCheck out our 10-Day content marketing blitz where we give you a framework to create your own content marketing strategy. It can be very difficult to research content, create content, and market your content. That's why we need a consistent strategy to create, manage, and update our content to keep it relevant. Ultimately, we all want to drive more website traffic without hurting our conversion rate. The best way to do that is with more organic traffi
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13:03
YouTube Advertising Costs Explained
Added 56 Views / 0 LikesIf you are wondering how much YouTube advertising costs you as an advertiser, I have an explanation for you. It can be difficult to know how much you will spend, how much to budget, and how much it will cost you to run video ads on YouTube. How much does it cost per view? That's a question that I will answer for you. Free YouTube Advertising Course: https://www.youtube.com/watch?v=UBLNIWLxLxo YouTube Advertising Playlist: https://www.youtube.com/watch
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00:07
Surfside PPC 6 Second Bumper Ad Example For Tutorial
Added 55 Views / 0 LikesThis video will be used as our 6 second bumper ad example on our upcoming tutorial. If you want to use bumper ads, you need to create a 6 second video and upload it to your YouTube channel. https://surfsideppc.com/marketing/ is where you can find all of the products and services that we use and recommend.
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10:30
How to Create Topic Clusters for SEO AKA Keyword Content Clusters
Added 55 Views / 0 LikesDiscover how to create Topic Clusters for SEO. Sometimes, they are referred to as Content Clusters or Keyword Clusters, and they are a great way to group together your content topics into topics and sub-topics, while also keeping keywords in mind. When you want to expand the keywords you are targeting and create comprehensive content, using SEO clusters can help with your search engine optimization efforts, and it is one of the main reasons that peopl
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07:36
Google Ads Your Data (Remarketing) Segments Explained For Beginners 2022
Added 55 Views / 0 LikesDiscover how to create Your Data segments in Google Ads and how to target them while building campaigns. Reach users who have visited your website, interacted with your YouTube channel, downloaded your app, viewed your products, or given you their customer information. Available for all campaign types. Google AdWords Remarketing audiences, which are now referred to as Your Data segments, can be a great way to drive more people back to your website to
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15:24
5 Google Trends Keyword Research and Content Strategy Tips
Added 55 Views / 0 LikesDiscover some of the best Google Trends keyword research and content strategy tips and ideas. Google Trends is one of the best free tools for Marketing and it can be used to improve your SEO efforts. When it comes to search engine optimization, you need to cover the most popular topics along with trending topics for your niche. That's why Google Trends can be a great tool for Content Marketing, Keyword Research, and Content Strategy. I love using it t
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17:06
ChatGPT For Ad Copy - 8 Google Ads & Facebook Ads Copywriting Prompts
Added 55 Views / 0 LikesDiscover how to use ChatGPT to come up with Ad Copy for Facebook Ads, Google Ads, and any other advertising platforms. It can be useful for Microsoft Advertising, LinkedIn Ads, Twitter Ads, Pinterest Ads, and more. Regardless of where you need copywriting for your ads, out ChatGPT copywriting prompts will be useful. Download Prompts: https://docs.google.com/document/d/1G3ifhQa4V6XXrzjBY8uQ43vILrQKeNCh/edit?usp=sharing&ouid=106124016282736947810&rtpof=
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05:41
What is a SERP? Search Engine Results Pages (SERPs) Explained For Beginners
Added 55 Views / 0 LikesThe page that appears with organic and paid results after someone enters a search query in a search engine. A SERP may have paid ads, websites, image packs, video carousels, featured snippets, People also ask, knowledge panels, local packs, and more depending on the search query and a users search intent. SEO involves keyword research and content creation. The goal of SEO is to rank high on search engines for your targeted keywords. For many searches,
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16:06
7 Amazing ChatGPT Prompts for Content Creators
Added 55 Views / 0 LikesIn this video, I will cover the 7 ChatGPT prompts below that are great for SEO, content creators, bloggers, vloggers, and really anyone who is responsible for creating, managing, and maintaining content. If you are a content marketer, you will love using these prompts. The prompts I show you have been created in AIPRM, which is a free chrome extension that improves ChatGPT. There are thousands of built-in prompts so you don't have to stress about writ
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14:11
5 Step Process To Combine PPC, SEO, and Social Media Strategies - SEO & Google Ads Technique
Added 54 Views / 0 LikesCheck out our digital marketing strategy video where we cover 5 Step Process To Combine your PPC Advertising, SEO, and Social Media Strategy. This is a simple Search Engine Optimization and Google Ads and Bing Ads strategy that will also incorporate social media marketing as well. What you want to do is use this strategy and continue to use this process over the course of time, which will help you increase traffic to your business website and solve yo
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28:25
Making Money From Your Blog with Google AdSense and Amazon Associates - #21 - From $0 to $2K
Added 54 Views / 0 LikesDiscover how to make money from your blog with Google AdSense and Amazon Associates. Once you start getting website traffic, you can make money online by placing advertisements on your website. Two of the most popular programs are Google AdSense and Amazon Associates, and I will also cover CJ Affiliate in this video as well. In this video, I give you some tips for monetizing your website, running tests, creating benchmarks, and increasing your revenue
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16:13
YouTube Advertising Efficient Reach Campaigns 2022 Tutorial
Added 54 Views / 0 LikesLearn everything you need to know about YouTube Ads Efficient Reach campaigns. You can run your YouTube Advertising campaigns using your YouTube channel and a Google Ads account. With Efficient Reach campaigns, you will utilize Target CPM bidding and you can use a mix of bumper ads and skippable in-stream ad formats to reach people at a low cost. It is the perfect campaign to build brand awareness and drive product consideration. Free YouTube Advertis
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06:05
What is a CMS? Content Management Systems Explained For Beginners
Added 54 Views / 0 LikesIf you are interested in creating a website, you should know what a Content Management System (CMS) is. In this short video, I will answer the question: What is a CMS? How does a CMS work? What is the best CMS? You can use whichever CMS aligns the best with your business and fits your budget. Two of the leaders include WordPress and Shopify because they are easy to use and there are plenty of plugins and apps to improve your blog or your store, or bot
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22:48
Google Ads Conversion Tracking 2023 - Use the Google Tag to Track Click & Page Load Conversions
Added 54 Views / 0 LikesUnlock the secrets to effectively set-up Google Ads conversion tracking on your WordPress website in this comprehensive tutorial. We'll guide you through the process of tracking two essential types of conversions: click conversions for button clicks and page load conversions for thank you pages or order confirmation pages. Replace the brackets with angled brackets: Track a tag button clicks: [a onclick="return gtag_report_conversion('http://example.co
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09:17
What is Influencer Marketing? Influencer Marketing Explained For Beginners
Added 54 Views / 0 LikesInfluencer marketing is a powerful strategy that leverages the popularity of social media influencers to promote a brand or product. By partnering with influencers, brands can reach their target audience in an authentic and engaging way. As a result, influencer marketing has become a prominent part of digital marketing strategies. In this article, we will explore what influencer marketing is, how it works, the reasons behind its growing popularity, an
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10:03
YouTube Bumper Ads Tutorial and Best Practices - YouTube Bumper Ads Explained
Added 53 Views / 0 LikesCheck out our YouTube Bumper Ads Tutorial where we explain what they are and show you YouTube Bumper Ads best practices. YouTube Bumper Ads are a 6-second non-skippable ad format that run on videos and are managed through Google Ads. The YouTube Bumper Ads meaning is that they are only 6 seconds or shorter, so you must capture a users attention very quickly. You do get a call to action with YouTube Bumper Ads CTA, so you can encourage people to click
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17:59
Keyword Research for SEO
Added 53 Views / 0 LikesDiscover how to do keyword research for SEO by watching our video. I will cover how to find the top search engine optimization keywords for your business with keyword research. This is a strategy that I have used for my own business to uncover content ideas, keyword ideas, and learn ideas for growing my business through organic search. There are many different keyword research strategies, so this is just one way to find keywords, categories, and ways
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20:41
How to Schedule Your First Social Media Post - #13 - From $0 to $2K
Added 53 Views / 0 LikesScheduling social media posts is vital when it comes to social media marketing and social media management. If you want to grow your social media audiences on Facebook, Twitter, Instagram, LinkedIn, YouTube, Pinterest, and others, you should utilize scheduling for the best possible results. How to Schedule Your First Social Media Post: 1. Sign-up for a social media management & scheduling platform after you create your profiles. 2. Add the social medi
