Surfside PPC
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34:34
Part #3 - How To Create A Successful Amazon Affiliate Marketing Website 2022
Added 53 Views / 0 LikesCheck out part 3 of my Amazon Affiliate Marketing course. I go over adding products with WZone, how to use WZone Direct Import, and how to import products with No Product Advertising API Keys. I also cover Insane Import Mode and the ASIN Grabber Chrome Extension. At this point, if you followed the first 2 parts of the course, you are ready to figure out all the ways to add Amazon Affiliate products and how to use WooCommerce shortcodes to display prod
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04:15
What is A/B Testing? Marketing and Advertising A/B Tests Explained
Added 53 Views / 0 LikesHave you ever ran an A/B test during an Advertising or a Marketing campaign? It can be a great way to improve the performance of your Advertising efforts because you can improve your ad copy, landing pages, targeting, and more. AB Testing is also considered split testing because you are testing 2 variables and variations to see what drives better performance for your business. A/B Testing Definition: Marketing strategy where you test 2 variations of s
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06:02
What is gclid? What is Google Click ID? Gclid Example, How to Use gclid and how gclid works
Added 52 Views / 0 LikesYou might be asking What is gclid? What is Google Click ID? We go through a Gclid Example, we teach you how to Use gclid and we go over how gclid works. You can understand the importance of Google Click IDs and why you see them appended at the end of URLs after you click on advertisements. A GCLID is called a "Google Click ID" or Google Click Identifier." It is a tracking identifier that is generated when someone searches on of your targeted keywords
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12:54
Google Ads Forecast Tool and Budgeting - Free Budgeting Spreadsheet
Added 52 Views / 0 LikesCheck out our Google Ads Forecasting and Budgeting video for 2019. We go over how you can forecast a new Google Ads campaign. Google AdWords Forecasting is important because it can help you decide how much you want to spend for the month, give you an idea of how well a campaign will perform, help you decide whether or not you should run Google Ads, and give you a baseline for the performance you can expect based on the campaign you are building. The b
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26:23
Google Ads Dynamic Search Ads Tutorial 2022 - Targets, How to Create, and Examples
Added 52 Views / 0 LikesLearn everything you need to know about creating Dynamic Search Ads campaigns or Ad Groups in your Google Ads Account. I go over the different targeting options, best practices for Dynamic Search Ads campaigns, how to create Dynamic Search Ads, examples of different targets and ideas, and how to organize your campaigns. Video Chapters: 0:15 What are Dynamic Search Ads? 1:40 How do Dynamic Search Ads work? 3:20 Dynamic Search Ads page feeds 6:31 Create
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11:25
Google Ads Negative Keywords Guide for 2022
Added 52 Views / 0 LikesLearn everything you need to know about negative keywords in Google Ads. I will go over negative broad match keywords, negative phrase match keywords, negative exact match keywords, and negative display keywords. It can be difficult to keep your targeting relevant in Google Ads. One thing you can do to avoid unrelated searches and low-quality searches is to add negative keywords to your campaign. If you are targeting broad match keywords, it is vital
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11:16
Google Ads Lead Form Extensions 2020: Everything You Need to Know
Added 51 Views / 0 LikesCheck out our 2020 video for Google Ads Lead Form Extensions in Search Ads and Video Ads. You can add lead form ad extensions to your Google Ads search campaigns and collect leads from people using mobile devices and tablet devices running iOS and Android. Since so many advertisers want to drive leads for their ads through Google AdWords, it is a great way to make it easier. People can fill out their name, email address, phone number, zip codes, and y
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22:09
How to Create Google Ads Campaigns & Forecast with the Google Keyword Planner
Added 51 Views / 0 LikesLearn how to create Keyword Plans with the Google Keyword Planner. We can create Google Ads campaigns and forecast our campaign with the Google Keyword Planner. If you are not sure how to organize your Ad Groups and pick keywords to target with your Google Ads, this is the video for you. You can access the Google Keyword Planner as soon as you create a free Google Ads account. Once you launch your first campaign, you can see the Average Monthly Search
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14:38
5 YouTube Retargeting Strategies to Use in 2022 and Beyond
Added 51 Views / 0 LikesLearn about 5 different YouTube Ads Remarketing strategies that you can use for your campaigns. It can be difficult to come up with the right YouTube Advertising Retargeting strategy, and these will help you get started. When you want to reach people and drive conversions, you can't go wrong with 'Your Data' audiences, which includes website retargeting and video retargeting. Free YouTube Advertising Course: https://www.youtube.com/watch?v=UBLNIWLxLxo
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05:57
Google Ads Similar Segments Explained For Beginners 2022
Added 51 Views / 0 LikesSimilar segments are a type of audience that you can target with your Google Ads campaigns. Reach users who are similar to people in Your Data Segments. Google Ads will automatically create your Similar Segments when you create audience segments using Your Data. In addition, your Similar Segments will stay updated as Your Data Segments change over time. Available for Display, Search, Video, and Discovery campaigns. Similar audiences have been one of t
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04:05
Google Ads Life Events Segments Explained For Beginners 2022
Added 51 Views / 0 LikesYou can target people while they go through Life Events with Google Ads across the Google Display Network. There are a variety of major life events that you can target related to college, work, graduation, home, and marriage. Reach users based on a major event in their life, which includes College Graduation, Marriage, Retirement, and more. Only available for Display campaigns.
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28:38
How To Use Google Trends - Google Trends Tutorial For Beginners
Added 51 Views / 0 LikesDiscover how to use Google Trends with our free Google Trends Tutorial for beginners. When you are looking for trending news and trending topics, Google Trends is a great tool to utilize. Not only can you find popular keywords for SEO and PPC, but you can also find trending topics and long-tail keywords as well.
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04:18
How to Create a Google Ads Account the Right Way
Added 51 Views / 0 LikesI will show you how to create a Google Ads account. I personally would not recommend setting up a campaign when you initially create your Google Ads account. You should first set-up your billing information and conversion tracking before planning any campaigns. To create a Google Ads account, follow these steps: Go to the Google Ads website: Navigate to the Google Ads homepage (https://ads.google.com/). Click 'Start now': On the homepage, click the "S
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13:32
8 ChatGPT Chrome Extensions You Need to Install to Improve Outputs and Boost Efficiency
Added 51 Views / 0 LikesDiscover the best ChatGPT Chrome Extensions to improve your productivity. You can get the most out of Chat GPT with the chrome browser by simply using the tools and extensions described in this video. Many of them are useful for Marketing, but they will make you more efficient and productive no matter what task you are trying to accomplish. ChatGPT Chrome Extensions on Surfside PPC: https://surfsideppc.com/chatgpt-chrome-extensions/ Related Videos: Ch
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07:14
Google Ads Custom Segments Explained For Beginners 2022
Added 50 Views / 0 LikesDiscover everything you need to know about creating Google Ads Custom Segments. They used to be called Custom Intent segments or Custom Affinity segments, but they are now just called Custom Segments. You can create them through Audience Manager or as you are building a new campaign. Custom Segments can be used for Display, Video, and Discovery campaigns.
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20:45
Google Responsive Display Ads 2022 - Benefits, Specs, Best Practices, and Examples
Added 50 Views / 0 LikesDiscover everything you need to know about responsive display ads when you are creating Google Display Ads campaigns. I will cover Google Responsive Display Ads best practices, examples, specs, and more When it comes to responsive display ads vs display ads & image ads & uploaded ads, it is much easier to manage and create responsive ads than your standard banner ads. You can upload images, videos, write headlines, write your long headline, write desc
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16:14
How to Find the Best Keywords for Your Website: Build Your SEO Keyword List Step-By-Step 2023
Added 50 Views / 0 LikesIn today's digital landscape, SEO is more important than ever. To drive traffic to your website and improve your search rankings, you need to have a solid understanding of the keywords and phrases that your target audience is searching for. In this video, we'll walk you through the process of building a comprehensive SEO keyword list for your business. Related Videos: Keyword Research Course 2023: https://www.youtube.com/watch?v=13LSSmNwp7I Keyword Re
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14:26
Keyword Research for Blog Posts - Finding Topic Ideas and Optimizing Blogs for SEO
Added 50 Views / 0 LikesCheck out my video where I go over blog post keyword research. Not only will I show you some tips for finding content ideas, but also some tips for on-page SEO and keyword optimization after you have published a new blog post. Keyword research for blog posts and blogs is pretty simple once you get started with your niche. Related Videos: Keyword Research Course 2023: https://www.youtube.com/watch?v=13LSSmNwp7I Keyword Research for SEO: https://www.you
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10:14
Content Quality vs Content Quantity - Where Should You Focus Your Efforts
Added 49 Views / 0 LikesToday I covered content quality vs. content quantity, and which is more important for your business. Both of them are obviously important, but you need to decide whether or not the quality of your content is your main focus or if the quantity of content published is the main focus. The quality vs quantity debate in marketing and even in business is constantly happening and it can evolve over time. Should you create a large quantity of average-quality
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17:50
Google Ads Bidding Strategies Guide & Best Practices 2022
Added 49 Views / 0 LikesLearn more about each Google Ads Bid Strategy (AdWords) including Maximize Conversions, Maximize Conversion Value, Target CPA, Target ROAS, Maximize Clicks, Manual CPC, Enhanced CPC, and more. I go over each type of bid strategy and when you would want to use them. My best practice is to set up conversion tracking so you can take advantage of Smart Bidding strategies in Google Ads that focus on driving more conversions and more conversion value for yo
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05:32
What is UX? User Experience Explained For Beginners
Added 49 Views / 0 LikesUX is the actual experience that a user has when interacting with a business and its products and/or services. User Experience involves the interaction and overall experience that a user has with a company's products/services from start to finish. Every aspect of interaction that a person has with a company, its technology, and its products/services encompasses UX. UX Design: When designers manage and improve every aspect of User Experience. UX Design
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15:54
7 Best Practices for Google Responsive Search Ads - Create Relevant Google Search Ads That Convert
Added 49 Views / 0 LikesGoogle Ads Responsive Search Ads are the default text ad type when you are creating search campaigns. Instead of your standard text ads or expanded text ads, responsive search ads allow you to create 15 headlines, 4 description lines, and add your assets to your advertisements. Google Responsive Search Ads Best Practices: 1. TARGETING: Keep your campaign and your Ad Groups organized 2. RELEVANCE: Use your targeted keywords and search terms as ad copy
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24:04
YouTube Upload Checklist - Boost Your Video Rankings and Increase Video Views
Added 49 Views / 0 LikesCheck out my YouTube upload checklist to boost your YouTube SEO rankings and increase views. Follow these best practices to improve video visibility, attract more viewers, and increase your chances of success on YouTube. Helpful URLs: YouTube Upload Checklist PDF: https://surfsideppc.com/wp-content/uploads/2023/04/YouTube-Upload-Checklist.pdf How to Use YouTube Analytics: https://www.youtube.com/watch?v=7H62mnVE_S0 YouTube SEO Tutorial 2023: https://w
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09:01
Google Ads WooCommerce Conversion Tracking - Track Purchase Conversions For a WooCommerce Website
Added 49 Views / 0 LikesIn this video, I will show you how to set-up Google Ads conversion tracking for your WooCommerce website. If you have a WordPress website and you are selling products through a WooCommerce store, this is the video for you. You can easily sell more products and tie sales back to your Google Ads campaigns. By setting up conversion tracking, you can optimize your Google Ads campaigns to drive more sales for your WooCommerce business.
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09:56
Create a Google Ads Performance Max Campaign 2022 - Marketing10
Added 48 Views / 0 LikesLearn how to create a Google Ads Performance Max campaign in under 10 minutes. I show you how to create Performance Max campaigns, how they work, how to create Asset Groups, why you want to use URL expansion, and how conversion tracking and conversion values help with the success of your campaign. Google Ads Performance Max Tutorial: https://www.youtube.com/watch?v=HMUawhBMp64 Marketing10 Playlist: https://www.youtube.com/watch?v=dLiNSmM_fSc&list=PLCK
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16:15
YouTube SEO Ranking Factors - 6 Most Important Factors to Increase Video Views
Added 48 Views / 0 LikesIn this video, we will go over the key YouTube SEO ranking factors that can help you outrank your competitors on YouTube and Google search and drive more organic traffic to your videos. There are plenty of SEO ranking factors for YouTube and Google, but these are all very important for getting more video views on YouTube. Channel Relevance & Authority for a Video Topic When it comes to YouTube SEO, having a relevant and authoritative channel for your
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20:24
The 4Ps of Marketing, The Marketing Mix & Basics of Branding - #2 - From $0 to $2K
Added 47 Views / 0 LikesThe 4 Ps of Marketing include Product, Price, Place, and Promotion. The 4Ps of Marketing is also referred to as the Marketing mix. In this video, we will cover some of the basics of branding for beginners in addition to setting the product, price, place, and promotion for your business. As a business and a brand, you need to set expectations for your customer and consistently exceed them. You should focus on improvement over time, but your products an
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14:20
7 Google Ads Budgeting and Forecasting Tips For Beginners - Spend Your Budget More Efficiently
Added 47 Views / 0 LikesLearn about setting your Google Ads Budgets and how Google Ads Budgeting works for your campaign. We have great tips to forecast campaign results based on your previous conversion and conversion value data. You can view our 7 budgeting and forecasting tips below. If you have a set amount you want to spend per month, the tips below will help you do it optimally. 7 Google Ads Budgeting Tips: 1. Use Conversion tracking: The best way to efficiently spend
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11:00
YouTube Advertising Target Frequency Campaigns 2022
Added 47 Views / 0 LikesLearn everything you need to know about YouTube Target Frequency ads. With Target Frequency YouTube Advertising campaigns, you can reach people with your ads multiple times. For example, I can create 3 video ads and choose to serve them to the same people 2-4 times on average during a given week. It is a great way to make sure people are seeing your message multiple times. Free YouTube Advertising Course: https://www.youtube.com/watch?v=UBLNIWLxLxo Yo
